• Video usage drives automotive retail

    • 9 February 2022
    • Posted by: Alan Feldberg
    • Category: News
    Video production in automotive retailing reached record levels in 2021 More than 121 million CitNOW videos were created in the year, which represents a 120% growth in the past five years In total, more than 60 million CitNOW videos have now been produced, and while video production levels have soared 4,294% since [...]
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  • Video extends reach of dealerships

    • 5 June 2015
    • Posted by: Simon Wait
    • Category: News
    The use of video can extend the reach of a dealership by up to 65%, according to the latest research by CitNOW CitNOW analysed 2014 data from more than 10,500 new and used car customer records from a leading BMW dealer group and premium multi-franchise specialist, Harwoods Group Customers of the BMW group who [...]
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  • Motorline introduces CitNOW bonus programme

    • 15 April 2015
    • Posted by: Alan Feldberg
    • Category: News
    The Motorline Group has introduced a CitNOW bonus programme for its workshop technicians and service desks alike The Motorline Group saw its average workshop upsell per job leap by 47% in 2014 thanks to the introduction of CitNOW across its 30 Nissan outlets The creation of CitNOW personalised videos and their [...]
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  • Video killed the radio star

    • 9 April 2015
    • Posted by: Alan Feldberg
    • Category: Magazine
    For the majority of motorists there are few things as frustrating as the realisation that their pride and joy is no longer ‘factory perfect’ This, however, is an opportunity for the bodyshop to build a positive relationship with the customer and video is playing an increasingly important role as the communication [...]
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  • Product: Henkel introductory video

    • 7 April 2015
    • Posted by: Alan Feldberg
    • Category: News
    bodyshop logo long
    The Vehicle Repair and Maintenance (VRM) portal from Henkel is the subject of an introductory video for bodyshops and workshops in the automotive aftermarket as well as product distributors Providing viewers with an overview of the VRM website, the video highlights the site’s provision of practical advice and [...]
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  • CitNOW to host BAFCA

    • 2 April 2015
    • Posted by: Alan Feldberg
    • Category: News
    CitNOW has launched the UK’s first ever automotive industry video awards - British Association of Fantastic CitNOW Awards (BAFCA) Video technology has experienced an unprecedented phase of accelerated adoption and its use has more than trebled in automotive businesses in the past year The CitNOW Awards aim to [...]
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