Mini celebrates 10 millionth car

The 10 millionth Mini since launch was built at the brand’s Oxford plant last month. The landmark helped Mini celebrate its 60th anniversary.

To celebrate the brand’s 60th anniversary, Mini has been on the hunt for 60 owners of 60 cars, one from each year of production, with 60 personal stories from across the decades. Shared across the Mini digital channels throughout the year, the stories from owners around the UK shows the love they have for their cars and the important part they have played in so many people’s lives.

Today, Mini has bought together these cars at plant Oxford for a special birthday gathering, before heading to the International Mini Meeting in Bristol, an annual festival for Mini fans globally. The cars will be led by 621 AOK – the very first Mini built – with the 10 millionth Mini bringing up the rear.

Peter Weber, managing director, Mini Plant Oxford and Swindon, said, ‘As we celebrate 60 years of our iconic brand and look towards an electric future, I would like to thank everyone who has made Mini such a global success, from my team here to the loyal customers and fans around the world.

‘To see the 10 millionth Mini roll of the production line here at Oxford was a moment of great pride for the whole team, a number of whom have relatives who were here building the very first Minis in 1959. This is a wonderful chapter in the Mini story and proof of the passion that our customers have for this very special British car.’

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