Addison Lee goes electric

Audi UK is supplying its zero-emission e-tron chauffeur cars to Addison Lee.

The vehicles are being supplied for a six-month pilot in London, during which time data will be collated to help Addison Lee evaluate the role and requirements of electric vehicles in its fleet as it moves to a 100% low emission fleet.

Director of Audi UK Andrew Doyle said, ‘The e-tron is the perfect catalyst for the transition into electrification for a global ground transportation business like Addison Lee Group – its incredible refinement and performance suggest that it is something out of the ordinary, but in terms of usability, quality, design and engineering it will be a home-from-home for anyone familiar with a modern day Audi. I am confident that it will slot seamlessly into the chauffeur transport role for drivers and passengers alike.’

Andy Boland, CEO of Addison Lee Group, said, ‘Our partnership with Audi combines two premium brands in making a significant step towards next-generation, sustainable mobility solutions, and continues to position Addison Lee Group at the forefront of innovation in ground transportation services.

‘We are delighted to join forces with such a progressive automotive manufacturer and a brand that resonates with our business. This pilot demonstrates the power of combining two large scale, established and premium brands to make a significant and positive impact on cities and air quality, over and above individual initiatives at a local level. Following our achievement of ULEZ compliance for the whole Addison Lee Group fleet, this is the next major step on the road to achieving a 100% low emissions fleet.’

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