-
Human factor key to sales experience
- 27 July 2022
- Posted by: Alan Feldberg
- Category: News
New research has found that people over processes matter more to car buyers Auto Express’s latest Driver Power ownership satisfaction survey said that while dealers focus heavily on processes, high quality premises and constructing attractive deals, potential buyers favour friendliness, expertise and honesty of [...] -
Used car values tapering off
- 30 June 2022
- Posted by: Alan Feldberg
- Category: News
Used car values averaged £8,451 at BCA in May, a fall of 15% on the previous month but still 05% higher than May 2021 Data from BCA Valuations shows that used car demand from dealers and car supermarkets is increasingly focussed on vehicles that can be retailed quickly to meet the needs of retail customers The [...] -
Response times reducing retail sales
- 18 May 2022
- Posted by: Alan Feldberg
- Category: News
The latest market data from iTrackLEADS has revealed a sharp fall in overall enquiries in April The total number of leads fell by 18% against the same month in 2021 In a tightening market, the lead optimisation company is now advising dealers to respond to every lead as quickly as possible, with its own research [...] -
Video usage drives automotive retail
- 9 February 2022
- Posted by: Alan Feldberg
- Category: News
Video production in automotive retailing reached record levels in 2021 More than 121 million CitNOW videos were created in the year, which represents a 120% growth in the past five years In total, more than 60 million CitNOW videos have now been produced, and while video production levels have soared 4,294% since [...]