EV Performance Review reveals healthy dealer margins
The average electric vehicle retail margin at dealers during September rose to £2,889, according to the latest data from Dealer Auction’s EV Performance Review.
It recorded nearly 5,000 bids for electric vehicles with the average price of sold cars increasing to £14,664.
Meanwhile, the average age of sold vehicles remained consistent at 4.5 years, up from 4.1 years in September last year, with mileage rising to 46,804 miles.
The data also found that the Volvo XC90 hybrid led the way for speed of sale, with an average margin of £6,220, while the Volvo XC60 achieved a margin of £4,189 and the Tesla Model 3 reached an average retail margin of £2,885.
Consistent market
Dealer Auction marketplace director Kieran TeeBoon said: “We’ve seen three months of consistent metrics, with the averages for sold price, mileage, bids and margin barely changing, while average age has held at exactly 4.5 years.
“It will be interesting to see if quarter four, a historically challenging quarter for the industry, mirrors quarter three’s stability.”
He concluded: “The XC90 is a force to be reckoned with, but September also saw other models have their time in the autumn sun. With strong performances from Volvo, BMW and Toyota, it’s clear that dealers are backing vehicles that impress across the board: reliable, desirable and with profit potential.
“With supply tightening, the hybrid segment is proving a safe bet, bridging the gap between ICE familiarity and EV ambition, and giving retailers a reliable route to profit in a changing market.”
