Vicky Hart to drive digitalisation at Waylands Automotive
Vicky Hart has been promoted to the role of marketing director at dealer group Waylands Automotive.
Waylands represents Honda, Jaecoo, Kia, MG, Omoda, Polestar and Volvo from its 16 sites across the south of England.
In her new position, Hart will be responsible for leading the group’s digital transformation. She will also continue to enhance customer communications.
She said: “Since joining the business in 2024, it has been hugely exciting to be part of a team with such drive, focus and agility. The opportunity to continue to contribute at a deeper level, and to continue to build on this momentum is an absolute privilege.”
John O’Hanlon, CEO at Waylands, added: “I am delighted that Vicky has agreed to join the board, at such a dynamic time for our business. Over the last eighteen months, Vicky has been hugely important to Waylands, driving all areas of our digital and physical marketing.
“I look forward to working with Vicky driving the business forward and working with our leadership team to take on the challenges and exploit the opportunities over the coming months and years.”
