Alex Sheward takes up new Mitsubishi Motors role
Mitsubishi Motors UK has appointed Alex Sheward as head of sales to support the company’s growth in the country.
His appointment comes as the company builds a 60-strong dealer partner base to support the launch of the Outlander PHEV and the next L200 Series 7.
Sheward joined International Motors in 2004 and has been working exclusively for Subaru UK & Ireland as dealer relationship manager since 2019.
He said: “Having spent my whole career in the automotive industry, the opportunity to lead national sales for a brand with the legacy and dedication that Mitsubishi Motors has was compelling. I look forward to helping to shape a successful sales dealer network and building on the encouraging reception the brand has received.”
William Brown, managing director at International Motors, said: “Alex brings a wealth of experience and a deep knowledge of the industry to this new role. We are confident that he will make a significant impact on the success and growth of our Mitsubishi vehicle sales operations.”
Sharon Townsend, head of Mitsubishi Motors in the UK, added:
“We are delighted to welcome Alex to the Mitsubishi Motors in the UK team as we enter this exciting next phase. Alex’s knowledge and enthusiasm will add to the excitement that we all feel for the brand as we launch the upcoming Outlander PHEV and L200 Series 7, along with the appointment of our sales network.”
