WhoCanFixMyCar appoints Amanda Webb and Isaac Hughes

WhoCanFixMyCar has appointed Amanda Webb and Isaac Hughes to two key C-Suite roles.

The company has named as CEO and chief product and technology officer respectively, following a successful period occupying the positions on an interim basis.

Webb, who joined WhoCanFixMyCar as CFO last April 2024, is a CIMA-qualified finance director with over 20 years of experience across sectors including renewable energy services, telco, professional services, software and financial services.

Webb said: “I believe passionately in the service of FixMyCar and I couldn’t be more delighted to be confirmed as CEO. The FixMyCar brand is at such an important stage in its transformation and we have a strong and exciting vision for the future.

“What the brand has to offer to multiple customer groups has never been more valuable, and I am excited to be leading the improvements that will make this more evident in delivering success for our customers, as well as the industry more broadly.

“Our garage network remains at the heart of our business and we want to be bringing more value to them so we can, in turn, enhance the customer experience for both B2C and B2B Customers.”

New role

Hughes meanwhile took on the position of interim chief product and technology officer in November 2024 and has since led the transformation of the brand’s technical infrastructure and key product improvements for driver, garage and B2B customers.

He said: “In the last six months I’ve been remarkably impressed by the direction of the brand’s product development and the increasing relevancy we are seeing with market fit.

“I am delighted to accept confirmation of this new role and thrilled at the opportunity of leading such a dedicated team of highly skilled people through a key milestone in the business’ growth.”

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