Key appointments at Automotive Insights & Research Services
Automotive Insights & Research Services has bolstered its team with two key appointments, market intelligence expert Nick Richardson and founder and CEO of Regit Chris Ashton-Green.
The appointments are intended to support the company in its mission to redefine how the industry accesses and acts on data, with a disruptive real-time intelligence solution due to launch in September.
Oliver Burton, executive director of Automotive Insights & Research Services, said: “We’ve built a platform designed to give automotive businesses the clarity and speed of insight they need to make better decisions in a rapidly shifting market.
“Nick and Chris’s appointment reflects both our ambition and the value we want to deliver. Nick has an exceptional record in scaling intelligence platforms, while Chris brings decades of automotive and digital expertise. Their input will be pivotal as we expand our traction with OEMs, distributors, and dealer groups.”
At a crossroads
Richardson added: “It’s clear the automotive industry is at a crossroads. Success will come to those who can anticipate change rather than react to it and that requires intelligence delivered in real time. I’m excited to help Automotive Insights & Research Services bring that capability to market and support businesses across the ecosystem with data that turns challenges into growth opportunities.”
Ashton-Green concluded: “With brand loyalty at an all-time low and competition at an all-time high, understanding what motorists think and where the real opportunities and barriers lie has never been more important.
“Acquisition is vital, but education is the real driver, especially to break down barriers to EV adoption. I’m looking forward to helping the team deliver the kind of actionable intelligence that will give businesses the edge.”
