Group 1 Automotive adopts Mad Devs dealer tech

Mad Devs is supporting Group 1 Automotive UK to roll out iStoreDOCS across its 115-strong dealership network.

The solution is being deployed to strengthen customer engagement and streamline operational performance by introducing a more connected and transparent digital experience.

iStoreDOCS has been developed specifically for the UK motor retail sector. Retailers can adopt Connect modules individually or as a complete solution, allowing them to digitise and improve lead management, deal structuring, documentation and compliance workflows.

Gaurav Swarup, technology director of Group 1 Automotive UK, said: “At Group 1, we pride ourselves on putting customers at the heart of what we do. Investing in this technology aligns perfectly with our mission to deliver outstanding service and a smooth digital experience across the ownership journey.

“It helps our teams respond faster, stay compliant and continue raising the bar for our customers.”

David Boyce, CEO of Mad Devs, said: “Dealers have told us they want tools that are fast, flexible and future-ready. iStoreDOCS delivers just that by giving them greater control, sharper insights and the ability to offer a more customer-focused experience without unnecessary complexity.”

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