Delphi appoints Aliya Lam to accelerate growth
Delphi has appointed Aliya Lam as UK country director to strengthen operations and accelerate growth in the UK’s automotive aftermarket.
She will oversee Delphi’s UK operations, with a focus on delivering profitable sales growth, driving regional strategies, and championing customer-centric innovation.
Lam joins Delphi with more than 23 years of experience in the global automotive aftermarket. Her career includes an impressive tenure at MAHLE, where she held several senior leadership positions, including head of global sales and marketing excellence and UK & Ireland sales and marketing manager.
She said: “This is a fantastic time to be joining Delphi. With a strong brand, dedicated team and a holistic approach to workshop solutions, we’re ideally placed to support our customers and deliver sustainable growth. I’m looking forward to working closely with our partners to strengthen relationships, unlock new opportunities, and continue building on our success.”
Bas Donders, regional director Western Europe at PHINIA, added: “Aliya brings deep industry insight and a results-driven mindset that will be pivotal as we sharpen our regional focus.
“Her leadership will be key in elevating our presence and performance in the UK and Irish aftermarket. We wish Aliya every success in embracing her full potential and the best of luck in this new venture.”
