Cox Automotive and Auto Trader partner on vehicle values
Cox Automotive and Auto Trader are integrating their pricing data to provide customers with more accurate insights around vehicle values.
They will integrate real-time retail valuation data into Cox Automotive products, starting with eVA Valuations & Appraisals.
This means eVA customers will now have access to Auto Trader’s retail price when conducting in-store appraisals, providing them with a snapshot of a vehicle’s value at trade and retail.
Martin Forbes, president at Cox Automotive, said: “Building on our long-standing relationship with Auto Trader, we continue to deliver smarter and more connected insights for our customers. Bringing wholesale and retail data together in one place removes complexity and gives retailers the confidence to make faster, better-informed decisions when assessing wholesale vehicle stock across the UK marketplace.”
Vehicle values
Karolina Edwards-Smajda, Auto Trader chief product officer, added:
“Our pricing data draws on daily analysis of over a million vehicles, with frequent updates from live listings and contributions from retailers, OEMs, fleets, and auctions.
“This scale ensures it’s the most accurate view of the retail market. Integrating this added layer of rich insight will make Cox Automotive’s suite of innovative products even more powerful and will enable its partners to quickly adapt to market changes, optimise their stock management, and enhance both margins and consumer experience.”
