An award-winning Chichester vehicle repair business, set up by two brothers more than a decade ago, is rebranding as Saxon Accident Repair Group as it expands its services nationally.
Chichester Cars was the brainchild of Tom and Harry Waller, whose mission was to tackle the reputation of insurance repairs and raise the bar, offering top quality workmanship and faster turnaround times.
Saxon Accident Repair Group
The company has gained recognition from major insurance providers and continues to grow, currently employing around 20 people and repairing an average of 30 cars a week.
The rebrand to Saxon ARG reflects the company’s commitment to British traditions and high industry standards, as well as addressing common industry challenges such as delays and bureaucratic processes.
Announcing the rebrand, Tom Waller said accident repair had been part of the family DNA since the 1980s.
“We are very proud of everything our team has achieved to date. Rebranding as Saxon reflects a connection to historical roots, and symbolises strength, resilience, and a rich heritage.
“Under our new name, Saxon will gradually expand across the UK, providing customers with more choices for quality vehicle repairs and ultimately becoming THE solution centre for insurance companies.”
Harry Waller added as Chichester Cars rebranded as Saxon Accident Repair Group that the brothers had found a perfect balance in the family business. “We not only work seamlessly together, but actually elevate and complement each other in ways that make us stronger as a team,” he said.
