ADAS features misunderstood and not trusted
New research has revealed that a lack of understanding and trust in ADAS features is limiting their effectiveness in improving road safety.
According to future mobility experts DG Cities, 70% of ADAS users appreciate the benefits but more than 40% said they were not given enough information about the systems.
Its own investigation revealed this this could be down a lack of knowledge within UK dealerships, with agents either uncertain of the full capabilities of ADAS features or exaggerating their benefits.
Balazs Csuvar, director of innovation and net zero at DG Cities, said: “It is estimated that there will be a 30% reduction in crashes once all vehicles have ADAS features, which is very encouraging news. But this safety benefit could be undermined if drivers don’t understand how to use these systems properly.
“If people don’t understand or trust ADAS today, we cannot expect them to embrace autonomous vehicles tomorrow. ADAS technologies are the stepping stones to full autonomy. The UK’s transition to a self-driving future relies on building public trust and confidence in these systems. Government and regulators need to act now to remove this critical barrier to AV adoption.”
GSR2
The updated General Safety Regulation (GSR2) made ADAS features such as Emergency Lane Keep Assist, Autonomous Emergency Braking, and Intelligent Speed Assist mandatory in new vehicles in the EU last July, but the UK has yet to adopt GSR2.
This leaves manufacturers to self-assess the safety of new ADAS features, but DG Cities research found that over half the UK public favour an independent regulator or governmental body to oversee safety.
The findings have been published in DG Cities’ report, Safety First? Understanding acceptance of automated vehicles.
