Partbusters agrees global deal

Tech innovator and automotive supplier Partbusters has signed a global strategic partnership agreement with Sogefi Filtration.

The partnership includes joint marketing activities, work on innovating data and systems, investment in training, and continued collaboration with other partners to explore further efficiencies and synergies.

Partbusters chief strategy officer Haroon Hussain said: “We work together with our partners to bring efficiencies for the end user, innovate and future-proof their legacies and most importantly bring direct end-user engagement to the manufacturers, whilst empowering manufacturers to better perform giving them more control over their brand growth.”

Partbusters, with three sites in Newcastle, Birmingham and London, has been working closely with established aftermarket specialists to ensure customers have access to the best brands in the aftermarket. As demand increases, it is seeking further ways to create efficiencies in the process.

That includes partnerships with suppliers and motor factors which extend well beyond the supply of parts.

Hussain added: “We believe in open-source innovation and bring to the automotive aftermarket new ideas that generate engagement and change.”

Meanwhile, the official launch concluded with a combined donation of £2,000 to Great Ormond Street Hospital.