Ben launches new charity challenge
Automotive charity Ben has launched a new virtual challenge for the whole industry, called Breakout for Ben – Road to £1m.
The challenge, which will run from 5-14 February, invites team of up to 10 people to walk, run, cycle or exercise 1,722 miles on a virtual journey between motor racing circuits in the UK, starting at Pembrey Circuit in Wales and finishing at Silverstone.
Teams can track each other’s progress via an app, meaning they don’t need to be with each other during the challenge.
The challenge has been launched on the back of its rallying cry last year, asking industry leaders for urgent support following a 50% increase in service demand against a £1m income shortfall. An incredible £530,000 has been pledged so far, however there is still some way to go to ensure Ben can be there for everyone who needs support.
Matt Wigginton, fundraising director at Ben, said: “Thanks to the incredible support of our industry, we are now on the road to raising £1m to help people in our industry when they need it most. This said, we still urgently need your help as we’re not there yet.
“Twice as many people are turning to Ben for mental health support and we don’t want to be forced to make tough decisions about who we can and can’t support. Automotive people need us now more than ever, as this period of unprecedented challenges continues. The issues people are facing now are more urgent and complex than ever.”
