HR Owen Accident Exchange go exclusive

HR Owen has named Accident Exchange as its exclusive accident aftercare provider, with the aim of providing a significant boost to its bodyshop referrals and customer service.

The accident management service has contributed to the group’s 65% bodyshop referral conversion rate of at-fault accidents since its early integration in March 2016. In less than a year, its scheme has directed around 350 incidents to HR Owen’s bodyshops, and provided more than 100 customers with replacement vehicles including Ferraris, Lamborghinis and Rolls-Royce.

Adam Thurman, group bodyshops manager at HR Owen, said, ‘Our customers rightly expect an exceptional level of service, and each and every partner we work with has to match that expectation. The service we can provide our customers using the bespoke Accident Exchange service is seamless. One thing people can’t buy is time, so to have an accident management programme which handles the entire process from the initial call to the delivery of their replacement car with speed and care is a tremendous asset.

‘Signing on Accident Exchange has not only given us tangible positive results with our bodyshop revenue, but has significantly reinforced our customer service offering.’

Scott Hamilton-Cooper, director of operations at Accident Exchange added, ‘To be able to support and enhance the standard of service HR Owen sets, and integrate into their set-up flawlessly, shows the Accident Exchange programme can benefit even the highest levels of car retail.’

The new contract was signed in the spring of 2016 and an extension to the contract was agreed in March 2017.