Ben boosts leadership team with key appointments
Automotive industry charity Ben has bolstered its leadership team with two senior appointments.
Luke Genevrier-Mallett has been named as director of fundraising and engagement and Chris Easton as director of charitable impact.
Genevrier-Mallett will be leading Ben’s fundraising, marketing, brand and engagement activity, playing a central role in driving awareness and reach, income generation and building plans for long-term sustainability.
Easton will provide strategic direction and leadership across the charity’s support and specialist services, ensuring Ben continues to deliver high-quality health and wellbeing support to current and former automotive workers and their families.
Luke Genevrier-Mallett said: “Ben has a remarkable story to tell and a community of partners across the automotive industry who are ready to help tell it. Ben is here for everyone who works, or has worked, in the sector and their families – which is around four million people across the UK.
“My role is to bring income generation, marketing and engagement into closer alignment and make the case to the automotive industry that investing in Ben is investing in its own people.”
Easton said:
“It’s a privilege to join Ben and work alongside colleagues, partners and stakeholders to shape the future of our charitable services. I look forward to building on the charity’s outstanding work to ensure we continue evolving our services and making a meaningful difference to automotive people and their families.”
Evolution
Rachel Clift, CEO of Ben, said: “I’m delighted to welcome Luke and Chris to Ben’s senior leadership team at such a critical stage in our evolution. They both bring exceptional experience, inspiring leadership and a shared commitment to improving the lives of people in our automotive family.
“Luke’s expertise in fundraising, marketing and engagement will help us raise Ben’s profile, build stronger partnerships and generate the sustainable income needed to reach and support even more automotive people.
“Chris’s extensive experience across health, care and strategic transformation will strengthen our charitable services and ensure we continue delivering high-quality, person-centred support. Together, they will play a key role in shaping Ben’s future and helping more automotive people live well, think well, feel well and work well.”
