Steve Armstrong promoted to CEO of ACG

Automotive funding solutions provider ACG has appointed Steve Armstrong as chief executive officer.

He joined ACG in October last year and has led a series of strategic initiatives focused on enhancing operational performance, improving customer experience, and driving long-term value creation.

Under his leadership, the business is accelerating its investment in financial technology and AI-driven capabilities to further enhance the speed, efficiency, and intelligence of its funding solutions.

As CEO, he will focus on expanding ACG’s rapid funding capabilities while developing a new generation of technology-enabled services designed to improve cash flow management, increase operational efficiency, and support the evolving needs of repairers, insurers, and industry partners.

Agility

Armstrong said: “ACG has built an outstanding reputation for innovation, agility, and customer service within the automotive repair sector, and I’m excited to lead the business into its next phase of growth.

“Our focus is on continuing to evolve our funding solutions while embracing the latest fintech and AI technologies to deliver even greater value for our customers and partners. By combining advanced technology with a customer-first mindset, we have a significant opportunity to improve efficiency, strengthen cash flow management, and create smarter, more connected solutions for the industry.”

Keith Dearling, chairman, added: “Steve brings a fresh and highly progressive approach to the leadership of ACG, with a strong emphasis on digital transformation, AI adoption, and innovation across our funding ecosystem.

“Since joining the business, he has already implemented significant strategic changes that are helping drive ACG forward, enhancing both our operational capabilities and the value we deliver to customers and partners. We are excited about this next chapter in ACG’s growth.”

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