Grove Group announces exclusive UK partnership with SLEM
Grove Group has announced an exclusive UK partnership with SLEM – a full-system refinishing brand from Italy that is owned by Briolf Group, which also owns Roberlo.
Grove Group said in a statement that the new deal is part of its “commitment to helping bodyshops work smarter with quality products, expert support, and digital innovation”.
Partnership with SLEM
SLEM represents the latest in refinishing technology, offering precision, innovation, and sustainable solutions for modern bodyshops.
Its Hydra water-based colour system delivers outstanding colour and performance. The full range of SLEM products is designed to help bodyshops save time, reduce waste and maximise profitability.
David Sutcliffe, Grove Group’s commercial director, said:
“Our partnership with Briolf embodies our strategic vision and core values. The Briolf Group is built on family values and promotes long term, healthy partnerships. In SLEM, we are thrilled to exclusively bring to UK bodyshops a premium product that will positively drive efficiencies and profit margins.”
Albert Torrent, SLEM’s head of sales UK & Ireland, added: “Launching SLEM in the UK is an exciting step for us, and Grove Group is the perfect partner to make it happen. With Hydra at the heart of the range, SLEM delivers advanced technology, accuracy and efficiency that help bodyshops work smarter. We’re confident it will set a new benchmark for performance in the industry, and we look forward to seeing the impact it makes.”
Grove Group will officially launch SLEM at Vizion Kinetic’25 on 3-4 September. To see the range in action and discover how it can benefit your business, visit Grove Group on stand F2.



