Vauxhall appoints new marketing director

Patrick Fourniol has been appointed as marketing director for Vauxhall Motors.

Patrick joins Vauxhall Motors from Toyota in the UAE (Dubai) where he was general manager for distributor operations. He has held various senior marketing and sales roles for Toyota, Renault and Volkswagen in France, Germany and Belgium, and will bring a wealth of experience in several key dimensions to support Vauxhall Motors’ recovery. He is highly experienced in brand enhancement, customer centric innovation and accelerating digitalization.

Patrick said, ‘I’m delighted to be joining this great British brand at this exciting time. I look forward to playing my part in the strategic PACE! plan that’s underway to restore financial fundamentals and enhance sustainable competitiveness and growth.’

Patrick will report to Stephen Norman, group managing director Vauxhall Motors and Opel Ireland and takes up his role on 23 July.