EMaC relaunches corporate identity

EMaC is relaunching its corporate identity to reflect its ambitions to bring to market a wider suite of services designed to enhance dealer profitability.

The new identity reflects its own success and its transformation as it increases its global capabilities as part of the Innovation Group.

This is the first identity change for EMaC since its launch 14 years ago and confirms its commitment to driving change across the business, harnessing new expertise and systems innovation.   By deploying enhanced technology, EMaC has recently unveiled a number of significant new solutions including AutoQuote and its consumer Self-Serve facility.

John O’Donnell, managing director of EMaC, explained, ‘EMaC, as part of the Innovation Group, has been going through many positive changes as a company. To reflect these developments and our position within Innovation Group, we have created a new cohesive brand and logo that brings together the once separate businesses, combining company values and culture.’