DFSK announces UK return

The DFSK range will return to the UK market after Bassadone Automotive, which also owns SsangYong Motor UK Ltd, appointed a new importer and distributor.

Vehicle Import & Distribution Ltd has been set up to bring the range to the UK this summer. It will initially comprise four models, The C31 single cab minitruck, C32 double cab minitruck, C35 panel van, and the C37 minivan.

Doug Lincoln, operations director, said, ‘We believe there is a huge opportunity for DFSK in the UK. We particularly see huge opportunities in metropolitan areas where the vehicles’ compact size, manoeuvrability and economical petrol engines are ideal for short, stop-start urban journeys.’

From launch, there will be a network of service centres nationwide, with retail outlets located strategically.

Doug added, ‘Good and well-priced aftersales service is vital in this sector of the market. We want to get that right and build customer confidence in the product and servicing before pushing for volume sales.’