BMW reports 2018 sales

BMW Group has reported 239,069 BMW and MINI vehicle registrations in 2018 with both brands outperforming the total UK new car market which fell by seven per cent.

The BMW brand accounted for 172,048 sales, a fall of two per cent compared to 2017, with one in 10 customers now selecting an electric or petrol/electric vehicle.

MINI achieved a record UK market share of 2.8% with sales of 67,021 vehicles representing a two per cent decrease over the previous year.

‘Despite challenging trading conditions in the UK new car market, we have seen both BMW and MINI brands outperforming the market with the introduction of 11 new models during the year,’ said Graeme Grieve, chief executive officer of BMW Group UK.

‘Although the 2019 economic outlook remains uncertain, we will be further strengthening our product portfolio with a number of significant new models. These will include not only the new BMW 1 and 3 Series but also several important luxury models such as the X7, the 8 Series Convertible and Gran Coupe, and Convertible and Coupe versions of the M8. In MINI’s 60th anniversary year we will also see the new all-electric MINI which will be produced at our Oxford plant.’

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