CDK launches Connected Workshop

CDK has created a suite of digital aftersales tools that personalise and streamline each part of the service customer journey through the workshop.

From lead generation and service booking to digital vehicle health checks with personalised video – CDK Connected Workshop digitally transforms workflows in the service area, offering a seamless experience to consumers.

Products from CDK Connected Workshop work together to send service reminders and allow customers to book appointments online. The time is then reserved in the workshop diary and the customer gets an automatic confirmation of their booking. To personalise the experience, customers are reminded of any outstanding work needed to their vehicle when they book their appointment.

This collaborative, consumer focused approach provides a more connected industry that links the online and in-store experience and enables dealerships to adapt more easily to new retail trends.