Demand accelerates for Automechanika Birmingham

More than 500 exhibitors are expected to attend Automechanika Birmingham, which will take place from 5-7 June 2018 at the NEC.

Jack Halliday, head of sales, said, ‘We have introduced lots of new initiatives for 2018 and are seeing a strong demand from big brands, new suppliers and SMEs from across the aftermarket and vehicle production. The new Workshop Quarter, a dedicated hall for workshop equipment and tools, has been particularly well received by suppliers in the aftermarket. We believe that shaping the event to suit the needs of the UK market is the route to a successful event for the industry.’

The 2018 event will bring a raft of new initiatives to attract senior decision makers from the automotive aftermarket and vehicle production sector. The new features will include a facilitated meetings programme to match the needs of visitors with exhibitors, enabling meetings to be pre-planned and increasing business conversations on exhibitor stands. Other developments will include extended opening hours in the Workshop Quarter, an enhanced content programme including expert speakers, free training and live demonstrations.