Walker takes a new career path

Allianz Global Assistance UK has appointed marketing specialist Kate Walker to lead their Innovation Department, drawing on the expertise and successes of other business units across the globe to create new products and solutions.

Together with the Strategic Marketing and Innovations Team, she will be responsible for driving UK innovations across the business – focussing mainly on the home, motor and health insurance and assistance arena.

Serge Corel, CEO of Allianz Global Assistance UK, said, ‘New technology and changing customer needs, as well as the evolution of new business models, increases the need for rapid change and adaptation of products and services to ensure we are always able to provide the best solutions.

‘A dedicated expert to manage innovations, from research and market monitoring to creating proposals for new solutions, is the best way to ensure we are able to remain ahead of the competition. Kate’s experience of B2B marketing within the insurance industry, and experience in new business and proposition development, means she is perfectly placed to take up this vital role within the Strategic Marketing and Innovations Team.’

Kate said, ‘I am delighted to take on this exciting new role to explore new opportunities to transform our motor, home and health customer service offerings now and in the future. I also have the opportunity to look at entering new markets that will support the future needs of our clients, placing Allianz Global Assistance worldwide at the forefront of innovation and development. That’s exciting.’

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