VW Group launches MOIA

The Volkswagen Group has officially launched its new mobility services company – MOIA.

With MOIA, the automaker is systematically driving forward its transformation into a leading provider of sustainable mobility.

‘MOIA will help us gain a deeper understanding of new forms of mobility and how to make them even more attractive in future, to offer a much broader scope than at present and to tailor these services to suit very wide-ranging needs. Even though not everyone will still own a car in future, MOIA can help make everyone a customer of our company in some way or another,’ said Matthias Müller, CEO of the Volkswagen Group.

MOIA is a standalone company under the Volkswagen Group umbrella, and will develop and market its own mobility services either independently or in partnership with cities and existing transport systems. In parallel, the group brands will continue to move forward with their own services.

‘Our sights are set on becoming one of the global top players for mobility services in the medium term. To achieve that we will be seeking to attract the best minds and technology start-ups,’ said Ole Harms, CEO of MOIA.

The Volkswagen Group’s new company, which will be headquartered in Berlin, will begin operating with a team of around 50 – with this number growing fast up to the end of 2017.

The management team of MOIA is made up of Ole Harms (CEO), Dr. Frank Dilger (CFO) and Robert Henrich (COO), who will take up his post on 1 January 2017. An Advisory Committee chaired by Thomas Sedran, head of group strategy at Volkswagen AG, will support MOIA’s leadership team.