JLR hits new August high

Jaguar Land Rover has returned its best ever August sales figures with 36,926 vehicles delivered to customers, an increase of 26% on 2015.

It says the newly-launched Range Rover Evoque Convertible played a key role, while the month’s performance was also driven by strong sales of the Land Rover Discovery Sport, the Jaguar XE and the F-PACE, as well as exceptional sales in the US.

Commenting on the performance, Andy Goss, Jaguar Land Rover group sales operations director, said, ‘We continue to grow our sales, with impressive performances across both of our brands. Sales in North America were particularly strong, where we sold over 10,000 vehicles in August alone.

‘The Evoque Convertible has performed well in its first few months of sales and will play a key role in continuing Range Rover’s 45-year success story.’

Meanwhile, the brand has sold 372,978 vehicles in the first eight months of 2016, 24% up on the same period last year. Its luxury convertible SUV, which is designed, engineered, and manufactured in the UK, has seen promising results since launch with more than 1,200 vehicles sold worldwide.

In total, its August sales of SUVs was 26,058 vehicles, up nine per cent year-on-year. The best-seller for the month was the Discovery Sport, retailing 7,053 vehicles. Calendar year-to-date sales for Land Rover reached 287,252 vehicles, 14% up on the prior year.