Covea creates new director role

Covéa Insurance has appointed Carol Geldard to the newly created role of personal lines director, effective 1 June 2016.

In her new role, Carol will have executive responsibility for the company’s personal lines offering, through both its direct and intermediated channels, and will retain executive responsibility for the company’s marketing and communications activities.

Carol has in-depth knowledge of the Covéa Insurance business, having been with the company for almost 15 years in a variety of senior roles. Most recently, she was retail distribution director, where she led the development and successful launch of the company’s direct-to-consumer motor proposition, and prior to that played a significant role in the integration process that led to the formation of Covéa Insurance in 2012.

Covéa Insurance chief executive, James Reader said, ‘Carol’s appointment is well-deserved recognition of her exceptional contribution to our business over many years. I have no doubt she will do a fantastic job of leading the on-going development of our personal lines business in support of our long-term objective of sustainable, profitable growth.’