CitNOW goes national with Renault

CitNOW’s video technology is now live across the 20 Renault Retail Group (RRG) sites in the UK, while Renault UK is following suit to roll out CitNOW nationally.

Renault owned RRG is the largest Renault retailer in Britain and was an early adopter of CitNOW’s innovative suite of products, first applying the technology in 2011.

Since then, RRG has invested heavily in video training, with CitNOW creating a bespoke management programme to help guide senior personnel to manage their teams’ video performance and maximise staff potential.

CitNOW has also delivered full training to 104 staff members, operating at 20 active sites and will now roll out its range of sales, workshop and web video tools across all group brands including Dacia, using CitNOW-created branded pages.

Barry Jones, managing director at Renault Retail Group, said, ‘Expanding the CitNOW suite across our network was a logical step. Over the past five years, video has added value to our business and customers have reacted extremely positively, ensuring our positioning is very strong to tackle a digitally-driven future.’