Suzuki cuts parts costs

Suzuki (GB) plc has announced a 15% reduction in the cost of its genuine accident repair parts.

The new charging structure has been introduced to reinforce competitive pricing for insurance estimates, and to help underline the importance of using components approved by the manufacturer when undertaking vehicle repairs.

The categories which qualify for the revised tariffs are those which are often subject to damage in a collision, including items such as headlamp and mirror assemblies, passenger airbag modules and rear bumpers. Suzuki genuine parts are available for the current model range, including the all new Celerio City car and Vitara compact SUV, and the full range of cars dating back to the 1990s.

Wayne Dye, general manager of the Parts & Accessories Division at Suzuki (GB) plc, said, ‘The latest reduction further quashes the common perception by insurers that using independently sourced parts are cheaper than those which are genuine when assessing vehicles for repair. With even more attractive pricing, it is important that manufacturer-approved components are turned to as a priority when estimating repairs. This could make all the difference between keeping a car on the road, and writing it off.’

Keith Ruggles, director of the Oxford Automotive Group (OAG), which manages Suzuki’s Body and Paint Programme added, ‘This is a very positive move to reduce the average repair cost for insurers and subsequently the cost of ownership for Suzuki customers. It will also help to reduce the number of Suzuki cars that become subject to a total loss, allowing them to be repaired using Suzuki Genuine parts.’

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