McLaren appoints sixth retailer

McLaren Automotive has appointed McLaren Bristol – its sixth retailer to be opened in the UK.

McLaren Bristol will be responsible for the south west of England, and complements the existing McLaren Automotive UK retailer network of London, Birmingham, Manchester Glasgow and, most recently, Ascot.

The new facility, meeting the latest expression of McLaren’s corporate identity and retail environment, will be located at The Laurels, Cribbs Causeway and will be operated by Rybrook Holdings who already run McLaren Birmingham. McLaren Bristol is expected to be operational in Q2-2016. The timing of the appointment comes soon after the start of production of the new Sports Series, and McLaren Bristol will provide sales and aftersales services for all three tiers of McLaren models – Sports Series, Super Series and Ultimate Series.

Jon Pollock, regional director – Europe for McLaren Automotive, commented, ‘We are pleased to announce this important appointment in the representation of the McLaren brand in the UK. Rybrook Holdings is already an important business partner operating one of the retailers which the McLaren brand launched with in 2011, and this latest location in Bristol is perfectly situated to help support customers in this vital area of the UK – our third largest market globally.’

Henry Whale, managing director of Rybrook Holdings, said, ‘The appointment of McLaren Bristol is an important step for Rybrook and the representation of McLaren. McLaren Birmingham has been a great success for Rybrook and we look forward to the same achievements from the new facility in Bristol.’